Is RunPR right for your PR workflow?

RunPR is PR workflow software for solo consultants, in-house communications teams and agencies. It connects monitoring, reporter research, pitch preparation, human approval, verified sending and reporting.

It is a fit when the bottleneck is moving from a relevant story to a reviewed, evidence-backed pitch—not simply buying a large contact list. Someone on your team still owns the story, validates facts and approves outreach.

If you need a press-release wire, guaranteed media placements, fully autonomous sending or a substitute for a PR strategy, those are not what RunPR promises.

Monitor relevant news and topics, investigate recent reporter work, prepare a tailored draft, review it with your team, and send approved outreach through a verified domain. Track delivery and coverage as distinct outcomes.

Approval is not delivery. An open is not a reply, and a coverage mention is not proof of a sale. Reporter-fit reasoning and draft checks support your judgment; they do not replace it.

Before setup, bring your website, audience, a few defensible claims with sources, the topics you can discuss and the person responsible for approvals. Do not import an indiscriminate cold list as a substitute for reporter research.

RunPR measures brand mentions and citations in sampled, provider-API answers. Supported engine families include OpenAI, Anthropic, Google, Perplexity, Exa and xAI. This is not a measurement of every answer in the consumer ChatGPT, Claude, Gemini or Grok apps.

Compare the same questions, model configuration and collection conditions over time. A missing source, provider failure or unmeasured visit is not a zero. Brand mentions, source links, substantive citations, website visits and customer activation are different events.

The free visibility check is a narrower diagnostic than the paid scan workflow. It can suggest questions to investigate; it cannot guarantee recommendations, traffic, coverage or revenue.

Watch the interactive product walkthrough to see a fictional example without sending outreach. Use the free coverage-review kit in your own approved AI tool to examine one article against intended messages and supplied reference facts.

Use the workflow planner to decide which first task fits your stage. It runs in your browser, asks for no client documents and creates a checklist without a RunPR account or model-provider call.

These resources are available without buying RunPR. Your chosen AI tool may have its own fees and data policy. Never paste confidential client material into a tool your organization has not approved.

Imagine a small security company publishing a new research report. This is a fictional workflow example, not a customer result. The team first attaches the report, its publication date and the methods behind its findings to a short brief.

The operator finds a reporter whose recent work covers the same problem, reads that coverage and drafts a concise angle: what is new, why that reporter’s audience should care, and which source supports the claim. A subject-matter expert checks the facts; the communications owner decides whether to send.

If the reporter publishes, the team reviews the article against its intended messages using the free coverage-review kit. Delivery, a reply and a published article remain separate records. The useful outcome is a clear next decision—not a larger pile of drafts.

Start with one client Account and one concrete objective. Check the imported website context, add your audience and evidence, choose relevant monitoring topics, and review the first proposed opportunity before expanding.

Choose an approval owner and verify the sending domain before outreach. For reporting, record the question you want answered and the baseline before collecting a second result.

Evaluate success by a completed, reviewed workflow and useful evidence—not by how many drafts exist. A trial signup alone does not prove the product fits your process.

Check current pricing and trial terms before buying. OCA managed operators are optional and separate. No guaranteed media placement, search ranking or AI recommendation is included.