Pricing

Priced per client, not per seat.

Start with the number of client Accounts you manage. Every plan includes unlimited seats plus the full workflow: monitors, reporter matching, pitch writing, approvals, verified sending, delivery and open tracking, and AI Visibility.

How plans scale

What changes by plan, and what stays unlimited.

Clients

Plans scale by client Account. Each Account gets its own profile, voice, monitors, reporter matches, sent history, delivery data, and AI Visibility settings.

Successful contact unlocks

You only burn an unlock when RunPR actually reveals a verified contact. No contact found means no credit burned.

Unlimited seats

Seats are free on every paid plan. Invite the whole team, your client, and outside contractors with no per-seat surcharge.

AI Visibility

Every paid plan includes brand visibility tracking. Standard scans cover ChatGPT, Perplexity, and Exa; deep scans add Claude, Gemini, and Grok. Higher tiers track more brands, scan more frequently, and include more deep scans each month.

Pitches

Every plan comes with a monthly pool of AI-written pitches, sized to the client Accounts it covers. Solo includes 125 pitches per client Account, Studio includes about 107, and Agency includes 100. Launch month running hot? Add 500 pitches for $399 instead of jumping a tier.

Plan options

Three plans. Pick the one that matches your roster.

Plans scale by the number of client Accounts you run. Each Account gets its own monitors, journalists, and outreach surface. Seats stay unlimited on every paid plan.

Solo consultants and founder-led teams

Solo

For one operator running PR for up to 2 client Accounts, with monitors, matching, AI-written pitches, approvals, sending, tracking, and AI Visibility included.

$149/month
  • Full workflow: discovery, pitch writing, approvals, sending, tracking
  • Up to 2 client Accounts
  • 50 monitors per Account
  • 50 successful contact unlocks / month
  • Unlimited seats. Invite anyone, free
  • Pitch Queue · Empathy Adversary · verified sending
  • 10 coverage reports / month
  • 250 AI-written pitches / month
  • 6 standard + 1 deep AI Visibility scan / month
AI Visibility · 2 brands · scanned every 14 days
Choose Solo
Agencies running a full client roster

Agency

For agencies managing up to 15 client Accounts with high monitor volume, more contact unlocks, and all 15 brands scanned weekly, with priority brands bursting to every 3 days.

$1,499/month
  • Everything in Studio
  • Up to 15 client Accounts
  • 250 monitors per Account
  • 250 successful contact unlocks / month
  • Unlimited seats. Invite anyone, free
  • Priority support
  • 200 coverage reports / month
  • 1,500 AI-written pitches / month
  • 60 standard + 12 deep AI Visibility scans / month
AI Visibility · 15 brands · weekly, priority burst to every 3 days
Choose Agency
Need more horsepower?
RunPR + OCA pairs the software with Embargo Industries operators for strategy, pitch review, pitch-writing throughput, and approved send execution on a monthly retainer.
Talk to a partner →

Switch plans anytime. Contact unlocks only burn when RunPR reveals a verified contact. Busy month? Add packs anytime: 20 standard scans for $299, 10 deep scans for $399, or 500 pitches for $399. Packs land in the month you buy them and leave your subscription alone.

Managed layer

OCA adds managed operators to RunPR.

From $2,000 / month

OCA is for teams that want RunPR plus operator support. Embargo Industries helps with strategy, pitch review, pitch-writing throughput, workflow tuning, and approved send execution.

  • OCA starts at $2,000 per month
  • RunPR access is included for OCA clients
  • Embargo Industries operators help with strategy, pitch review, pitch-writing throughput, and approved sends
  • Best for teams that want managed execution inside the same workflow

RunPR = software

Best when your team wants the workflow and will handle the day-to-day PR operation yourselves.

OCA = software + operators

Best when you want RunPR plus people helping review drafts, tune workflow, and execute approved outreach.

Custom packaging

More clients, more unlocks, or a private rollout?

If you’re running more than 15 clients, need a private deployment story, or want bespoke packaging, we can scope that separately. The standard Agency plan covers most agency rosters out of the box.

Talk about custom pricingAsk about private rollout
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